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The Modern Marketing Funnel Isn’t a Funnel at All

If you’ve been involved in marketing in the modern era, you’re familiar with the call for the death of the marketing funnel. But is it really dead?? No…not really. What IS true is that the funnel is no longer THE marketing strategy. Back when the business world controlled the marketplace, the funnel made the most […]

QR Codes & Marketing

We would like to introduce QR Codes and tie them in to our previous blog Marketing Update. The QRC technology has existed for almost 30 years and in the past was somewhat cumbersome to use because it required downloading unique devices and trackers to operate. However, there have been many recent advances and upgrades with […]

The benefits of EDDMs

When it comes to marketing, outreach can be done in a variety of ways. It is important to know when advertising via mail, there are two popular options to choose from: every door direct mail (EDDM) and direct mail. To understand the difference, we broke it down for you. Every door direct mail (EDDM) is […]


As it has been quite some time since we last spoke, I hope you and your Family are doing well during these unprecedented times. When we did last speak, I was either in Corporate IT or Franchise Sales. I’m happy to say I’m still in sales, and currently the Director of Business Development with H&L […]

Meet Rachna Luthra, one of our many successful clients.

We’re Celebrating 15 Years Thanks to YOU! Rachna is the Broker Associate in Princeton Junction for Realty Mark Central. Partnered with her husband Dilip Luthra who is the Broker of Record, they both bring you experience and expertise in Real Estate to give you the the best in buying or selling your home. Awarded the […]

Hot Off The Presses! Central NJ Homes and Land Magazine 15 03

View current issue Readership Statistics: 75%  plan to   BUY a home 72%  plan to  LIST their home 78%  are likely to contact a Real Estate Professional in Homes & Land Ads starting at * $60 an issue for annual agreements, $95 for 1x ads. A Strong Marketing Plan Will Impress Sellers and Help You Win New Listings.

Meet Radha Cheerath, one of our many successful clients…

We’re Celebrating 15 Years Thanks to YOU! Broker/Owner of RE/MAX Of Princeton with 20+ years experience. “Dedicated. Focused. Taking care of our clients!” Whether you are selling or buying your home, it will probably be one of the most important decisions you will make, and you want to make it with the best knowledge and advice. That’s […]

Meet Arthur Napolitano, one of our many successful clients…

We’re Celebrating 15 Years Thanks to YOU! s a licensed agent since 1978, I have “run the gamut” with sellers and buyers with interest rates varying from 17% on down to 2.75% and back up a bit. Having licenses as an “Agent,” a “Broker,” and an “Instructor” has provided me a wealth of information, which […]

Meet Suk Chiu-Ng, one of our many satisfied advertisers..

We’re Celebrating 15 Years Thanks to YOU! Suk Chiu-Ng is a full-time Real Estate professional who prides herself on providing top-shelf customer service to every buyer and seller, meeting and exceeding their expectations. Education and Training: Fluent in Cantonese and Mandarin, with a background in business and management. Completed training in New Homes Development and […]

Meet Charles Dipierro, one of our many satisfied advertisers…

We’re Celebrating 15 Years Thanks to YOU! Charles Dipierro is the Broker/ Owner of New Jersey Realty Estate in Monroe Township. Finding the right home can be a difficult process, but no matter what you are looking for, our experienced New Jersey real estate agents can provide you with the resources you need to make […]