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Credits to Audience Town and Housing Wire Google has announced changes to real estate ad targeting by the end of the year. Everyone in real estate marketing should, and in order to thrive must, take compliance with FHA very seriously. The new policy will prohibit impacted advertisers from targeting or excluding ads based on gender, age, parental status, […]
It has been proven that homes for sale sell faster when staged / virtually staged. If you think about it, it makes a lot of sense. Walking into an empty home does not spark inspiration. An individual needs a visual to work off of in order to envision their life in their future home. It […]
When it comes to marketing, outreach can be done in a variety of ways. It is important to know when advertising via mail, there are two popular options to choose from: every door direct mail (EDDM) and direct mail. To understand the difference, we broke it down for you. Product Difference: EDDM is exactly as […]